Uyisebenzisa kanjani iYouTube kwintengiso yeFluencer ukuze ufumane iZiphumo zoNene?

Xa sithetha ngentengiso yempembelelo, I-Instagram mhlawumbi yinethiwekhi yokuqala yemithombo yeendaba eza kuthi ithi qatha ezingqondweni zethu. Kodwa ubusazi ukuba ividiyo ekwabelwana ngayo ngevidiyo iYouTube ayilibali? Ngapha koko, yayilelinye lamaqonga amajelo asekuhlaleni okuxhasa kunye nokudibanisa iimveliso kubaphembeleli nangaphambi kokuba "umphembeleli" avele njengebuzzword kwintengiso. Kwaye uyakholelwa okanye hayi, ubukhulu bayo njengeqonga elinempembelelo landisiwe kuphela kumaxesha akutshanje.

I-YouTube ine-2 yezigidigidi zabasebenzisi abasebenzayo kwihlabathi liphela. Iipesenti ezingama-73 zabasebenzisi be-intanethi abadala eUnited States baneakhawunti yeYouTube, iyenza ukuba ibe yeyona ndawo ithandwayo kwinethiwekhi yoluntu yesibini. Kwakhona, abantu babukela iyure enye yezigidi zeevidiyo zeYouTube yonke imihla kwaye zikhokelela kwizigidigidi zokujonga.

Iividiyo zikaYouTube + ukuThengiswa kweFuthe = Impumelelo yeBrand

Ngoku ekubeni uyazi indlela enamandla ngayo iYouTube njengeqonga lokuthengisa ividiyo, kungakuhle ukuba unokuyinyusa kwintengiso yakho. Ukuba uyazibuza ukuba, nazi iindlela ezimbalwa ezinomdla zokwenza njalo:

Ukuqaliswa kwemveliso

Ukuba uyazi ukuba nefuthe elilungileyo kuYouTube, kutheni ungasebenzisi inethiwekhi yakhe kulwakhiwo olulandelayo lwemveliso? Iya kuba yindlela emangalisayo yokufumana ukubonakaliswa kwegama lakho. Abantu bayathanda ukubukela iividiyo ukuze bafunde ngomnikelo omtsha. Konke okufuneka ukwenze kukuphuhlisa iqhinga lokuthengisa eliqinileyo lokwazisa imveliso yakho.

Umphembeleli wakho unokuza nomsizi onomdla, "uyeza kwakamsinya," okanye umxholo wevidiyo yokwazisa ngemveliso yakho. Unokunika ezinye izimemo kubalandeli babo ukuba bandise iinyawo kumnyhadala wokuphehlelelwa.

Ukhuphiswano kunye nokunikezela

Ukhuphiswano kunye nokunikezelwa bekuyindlela efunekayo yokuthengisa uphawu rhoqo. Kodwa ngokuvela kwabaphembeleli kwiYouTube, ungayithatha le gimmick inotshi ephezulu. Izipho ngokungathandabuzekiyo yenye yeendlela ezilungileyo zokubonisa amanqaku awodwa omnikelo wakho. Bahlala benenqanaba eliphezulu lokuguqulwa ngokuthelekiswa neminye imisebenzi yokuthengisa uphawu.

Ungacela umphathi wakho weYouTube ukuba enze umxholo wevidiyo okhuthaza ukunikezela kwakho. Yindlela eqinisekileyo yomlilo yokubamba ii-eyeballs ezininzi kunye nokuvelisa abalandeli abaninzi kuhlobo lwakho. Xa kuziwa kukhuphiswano, unokucela ababukeli kunye nabangeneleli ukuba babhalise kwisitishi sakho kunye nefuthe-into eya kukhulisa inani lababhalisi bakho.

Cofa izivumelwano zakho kunye nezaphulelo

Ukucela abachaphazeli bakho ukuba babonelele ngeentengo kunye nezaphulelo kubalandeli babo yindlela emangazayo yokuthengisa uphawu lwakho kwiYouTube. Unganika umphembeleli wakho isampulu yasimahla okanye isipho ukuba uze nomxholo wevidiyo onomdla okanye incwadi yokujonga, kunye nekhowudi yokukhuthaza. Ipesenti yakho yesaphulelo ingaba naphi na phakathi kwe-10 ukuya kuma-30 ekhulwini kwixabiso lokuthenga.

Ukubanjwa, nangona kunjalo, kulele ekuthatheni isigqibo ngexesha lesaphulelo. Kuya kufuneka uqiniseke ukuba ikhowudi yakho yesaphulelo isebenza ixesha elilinganiselweyo. Xa unikelwe ixesha elincinci, wenza imeko yongxamiseko kwithemba lakho. Oku kuyabatyhalela ukuba bathathe amanyathelo ngokukhawuleza.

Garner ingxelo elungileyo kunye nokuphononongwa

Okokugqibela kodwa kungaphelelanga apho, ungasebenzisa iimpembelelo kwiYouTube ukufumana ingxelo kunye nokuphononongwa kwegama lakho. Emva kwayo yonke loo nto, i-YouTube ayenzelwanga kuphela ukunyanzela ukuthengisa. Abathengi bakho bokwenyani bangonwaba kakhulu ukuba babelane ngamava abo-into enokuthi icelwe ukuba uyenze.

Ungacela umphathi wakho ukuba enze ividiyo ebuza abathengi bakho bokwenyani okanye ababukeli kuvavanyo olunyanisekileyo kumnikelo wakho. Ukwenza njalo kuya kubandakanya noluntu. Nawaphi na amagqabantshintshi, iziqhulo, okanye iitroll ezithululela ngaphakathi ziya kukunika umbono wokuba abathengi bakho baziva ntoni ngemveliso okanye inkonzo yakho.

Okukwintsusa

Ke, qiniseka ukuba uphakamisa intengiso yempembelelo kwiYouTube ukufezekisa ulwazi kunye nokuqondwa. Nangona kunjalo, khumbula ukuba intengiso yempembelelo kuYouTube ayisiyiyo yokunxibelelana nomphembeleli onezigidi zabalandeli. Ngokwenyani, imalunga nokufumana iziphumo ngelixa usaphumelela imeko yokuphumelela kuni nobabini.