Uyenza njani iividiyo zeYouTube ezikwinqanaba elifanelekileyo kuGoogle?

Njengomxholo wakho obhaliweyo, njengeebhlog zakho kunye namanqaku kwiwebhusayithi yakho, iividiyo zakho zifuna isidanga esifanelekileyo sokwenza ukuba babekwe kwinqanaba leSERP zikaGoogle. I-YouTube iyeyona nethiwekhi yesithathu ithandwa kakhulu kwimidiya yoluntu, ngaphezulu kwesiqingatha (51%) sabathengisi abayisebenzisayo ukwenza iintengiso zevidiyo.
Ngotyalo-mali kwiqonga levidiyo elonyuka ngokuxhumaxhuma kunye nemida, kufuneka uzilungiselele ukujongana nokhuphiswano olunzima ngokwenene. Zonke izitha zakho ziya kukhuphisana ngee-eyeballs kunye nokucofa kwii-SERPs, ke kuya kufuneka wenze umxholo wevidiyo yakho ukhangele. Nazi ezinye iingcebiso zokwenza ukuba iividiyo zakho zikhangeleke ngakumbi:

Sebenzisa igama lakho eliphambili ekujoliswe kulo kwigama lefayile yevidiyo kunye neethegi zakho

Ngelixa usenza isiqwenga somxholo obhaliweyo, usenokuza noluhlu lwamagama aphambili ekujoliswe kuwo, zombini eziziiprayimari neziziisekondari. Uphumelela isiqingatha sedabi le-SEO xa olu luhlu lulungile. Inyathelo elilandelayo kukusebenzisa la magama aphambili ngelixa usenza umxholo wevidiyo yakho ukukhangela.
I-YouTube ayinakho ukubukela ividiyo yakho ukuze uyazi ukuba imalunga nantoni, kodwa inokufunda igama levidiyo yakho kwaye ufumane umxholo. Ke isitshixo sokukhangela silele ekubandakanyeni igama lakho elingundoqo kwigama lefayile yevidiyo yakho. Ukuba igama lakho eliphambili lijolise "kwiingcebiso zokupeyinta ekhaya," umzekelo, kuya kufuneka unike igama ividiyo yakho njenge "iingcebiso zokupeyinta ekhaya," zilandelwe luhlobo lwevidiyo oyithandayo (MP4, MOV, kunye neWMV). Kuya kufuneka uyimakishe ividiyo yakho ngamagama aphambili abaluleke kakhulu kwisihloko osibonisayo.

Yenza ingxelo ebhaliweyo

Into elandelayo ekufuneka uyiqwalasele ukuphucula ubuhlobo-bokukhangela kwi-YouTube yakho kukudala ividiyo ebhaliweyo, esisiseko sesicatshulwa esihamba nevidiyo yakho. UGoogle uthi inkcazo yevidiyo yeYouTube kufuneka ibe ngoonobumba abali-1,000 XNUMX. Ukukhutshelwa kwevidiyo kubaluleke kakhulu kwividiyo ye-SEO kuba yenza ukuba umxholo wevidiyo yakho ufikeleleke kubaphulaphuli ngokubanzi, kwaye uzenze zirhubuluze ngakumbi ngokukhangela kwi-bots ngenxa yobukho besiqulatho sombhalo esongezelelweyo kwiphepha.
Ukuba, nangona kunjalo, ukhetha ukunika inkcazo yevidiyo ende, yazi ukuba iYouTube ibonisa kuphela imigca emibini okanye emithathu yokuqala yokubhaliweyo (phantse i-100 loonobumba). Ngaphandle kwelo nqaku, ababukeli kufuneka bacofe u "bonisa ngakumbi" ukhetho lokufunda inkcazo epheleleyo. Ngenxa yoko, kuya kufuneka ulayishe ngaphambili inkcazo yevidiyo kunye nolona lwazi lubaluleke kakhulu, njengokubizela ezenzweni okanye amakhonkco abalulekileyo kwiwebhusayithi.

Sebenzisa umfanekiso we-thumbnail obandakanyekayo

Uninzi lwenu lungahoya le nto, kodwa izithombisi zinempembelelo enkulu kwinqanaba lokudlala leevidiyo zakho zeYouTube. Yile nto izakubonwa ngabaphulaphuli bakho xa usalathisa ividiyo yakho, ngaloo ndlela ubenza bacofe kuyo. Ayisiyonto ingaphantsi kwephepha lasekhaya lewebhusayithi yakho okanye ikhava yencwadi. Kuya kufuneka ibandakanyeke, intle, kwaye ikwanomdla wokutsala unqakrazo.
Kuyinyani ukuba ukwenza umfanekiso obandakanyekayo wevidiyo encinci ubiza umsebenzi owongezelelweyo kunye nexesha. Kodwa, nokuba kunjani, kufanelekile ukuba wenze konke okusemandleni akho. Ukuba wenza umfanekiso onyanzelisayo kunye nolwazisayo wemixholo yevidiyo, amathuba akho okufumana kunye nokwandisa iimbono kumxholo wevidiyo yakho aya phezulu nangaphezulu.

Ungalibali ukufaka

Okokugqibela, kodwa ngokuqinisekileyo ayisiyiyo incam yokugqibela, kuya kufuneka unike ingqalelo kwindlela oyifaka ngayo imixholo yevidiyo yakho. UGoogle une-algorithm yokukhomba umxholo omnye wevidiyo nganye nge-SERP. Ke, kuya kufuneka ushumeke umxholo wevidiyo ofuna ukuvela kwiphepha lokuqala, endaweni yokwenza zonke iividiyo ngexesha.
Kuba abakhaseli bakaGoogle bayeke ukukhangela iividiyo emva kwevidiyo yokuqala, kuya kufuneka uphephe ukongeza iividiyo ezininzi kwiphepha elinye. Ukuba ufuna ividiyo ethile ukubekwa kwinqanaba lokuqala, kuya kufuneka ujonge ekushumeni kuqala ukuze ufumane ukuhanjiswa ngakumbi kwayo. Kwakhona, musa ukufaka ividiyo efanayo kwiindawo ezininzi kuba oko kuya kuthetha ukuba uzama nje ukukhuphisana ngokuchasene nawe-into engekho ngqiqweni kwaphela.

Qiniseka ukuba uyazigcina ezi ngcebiso engqondweni ukwenza iividiyo ezinomdla wokukhangela kunye nenqanaba elifanelekileyo kwi-SERP kaGoogle.

Uyenza njani iividiyo zeYouTube ezikwinqanaba elifanelekileyo kuGoogle? ngababhali beYTpals,

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Fumana ukufikelela kuqeqesho lwevidiyo yasimahla

Ikhosi yoqeqesho yasimahla:

Intengiso ku-YouTube kunye ne-SEO yokufumana ukuJongwa kwezigidi ezi-1

Yabelana ngale posti yebhlog ukuze ufikelele simahla kwiiyure ze-9 zoqeqesho lwevidiyo kwingcali ye-YouTube.

Inkonzo yoVavanyo lweSiteshi seYouTube
Ngaba ufuna ingcali ye-YouTube yokugqibezela uvavanyo olunzulu lwejelo lakho le-YouTube kwaye ikunike isicwangciso sokusebenza?

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